One bag
From 49 SEK
Try a flavour, or two. 40g for the gym bag, 100g for sharing. Three bags or more and the discount starts.
Halal at origin · air-dried 72 hours · Uppsala
Your protein bar wishes it was this.
^ seriously, we're not even sorry
Premium halal beef, air-dried for 72 hours and sliced by hand. 22 g of protein in every 40 g bag, no added sugar. Five flavours, from easy-going Original to Carolina Reaper.
Don't take our word for it.
every word below was written by someone who ate it
Halal Certified · Air-Dried · High Protein · Shipped from Uppsala · No Weird Stuff · Keto Friendly · Gym Bag Essential 🥩 Halal Certified · Air-Dried · High Protein · Shipped from Uppsala · No Weird Stuff · Keto Friendly · Gym Bag Essential 🥩Halal Certified · Air-Dried · High Protein · Shipped from Uppsala · No Weird Stuff · Keto Friendly · Gym Bag Essential 🥩 Halal Certified · Air-Dried · High Protein · Shipped from Uppsala · No Weird Stuff · Keto Friendly · Gym Bag Essential 🥩
The Lineup.
looking good, feeling good
more bags, less per bag -
How do you want it.
Every order finds its own discount at checkout. No codes, no countdowns.
A box we packed
From 185 SEK
Ready-made boxes with the saving already inside. The Gym Bag is all five flavours in one go.
Build your own box
Up to 10% off
Any flavour, any size, as many as you like. Three bags take 5% off, five or more take 10%, worked out for you.
Subscribe
Or put it on repeat.
the fridge restocks itself.
Build your box once and it turns up every week, every month or every three months. Repeating loose bags take 10% off from just three.
- 10% off from 3 bags
- The price is fixed, it never creeps up
- Pause or cancel from your own page
Pick how often in the box builder. Posted with PostNord, postage added per delivery and free over 799 SEK.
alhamdulillah. thank you, founders.
100 of 100. Gone.
- founders
- 100
- founders
- ordered before a single bag arrived
- 91
- ordered before a single bag arrived
- days to sell out
- 57
- days to sell out
Between 3 July and 29 August, 100 founders bought into a halal snack that was still on its way. The Founders Pack is not coming back. What they started is batch two, and it is for everyone.
snacks the community has outgrown -
Protein Bars
60 ingredients. Tastes engineered. Sits in your bag for three months.
we've all been there.
Trail Mix
You pick out what you like and leave the rest. The raisins know.
honest snacking only.
Energy Gels
Pouch slime, mid-run, no chewing. There has to be a better way.
we think there is.
"Healthy" Chips
Baked, 90 calories, salted air. A snack that asks nothing and gives less.
you deserve more.
Protein Shakes
Two minutes blend, thirty seconds drink, ten minutes washing up. Pass.
the blender always wins.
Sad Salads
The 2pm grab-and-go. Wilted, watery, leaking dressing on your laptop.
you deserve more, habibi.
the people behind the bag -
Built by Rafi, Farhan & Karwan. In Uppsala.
Rafi and Farhan met at the masjid in Uppsala in 2019: came for studies, stayed, and are raising their families here. Karwan joined as the third co-founder after a conversation at the same masjid.
YALLA started with a friend's gift of Bosnian dried beef and one shared question: why is there nothing protein-forward, halal, and actually good in the European snack aisle? So we built it. Not to compete with protein bars - so our kids have something real to reach for.
the part that is not about us -
Every pouch carries a sadaqah.
One krona from every pouch we sell goes to sadaqah. Not a launch promo, not a rounding trick - a standing commitment that grows every time someone buys. When you buy YALLA, you give too. We publish the running total below, and we will name the organisation with the first transfer receipt. Transparency is the whole point.
Given so far—1 kr from every pouch sold · online and in person
Yalla vs. The Boring Stuff
the difference, plainly -
YALLA™
Protein Bar
Halal
Certified at origin
Label check, every time
Peace of mind
Bismillah, then bite
Google the E-numbers
Protein
22g, real beef
20g of mystery paste
Ingredients
Beef and real spices, no added sugar
47 you can't pronounce
Taste
Tastes like beef
Chocolate-adjacent
Texture
Air-dried, proper chew
Stuck to your molars
Vibe
Built for grown-ups
Built for the shelf
^ that's the whole pitch.
Curious how this stacks up against South African biltong? Read biltong vs jerky - or see how it's made.
Got questions?
straight answers. no fluff -
100%. We're halal certified through the entire supply chain - sourcing, processing, packaging. Not just 'halal-ish.' Not 'we think so.' Certified. Your most particular relative can verify. ☪️
Premium European beef, sea salt, and real spices - pepper, coriander, garlic, mustard seed. A splash of vinegar in the cure, and one minimal preservative, potassium sorbate, declared on every bag. That's Ikhlas. No MSG, no sugar syrups, no mystery fillers.
Yes. Build your own box: any flavour, any size, as many bags as you like. Three bags take 5% off and five or more take 10%, worked out for you at checkout. Or take a ready-made box with the saving already inside.
Yes. Any box can repeat every week, every month or every three months. Repeating loose bags take 10% off from just three, the price stays fixed, and you can pause or cancel from your own page. Posted with PostNord, free over 799 SEK.
Imagine the difference between a home-cooked meal and a microwave dinner. Our jerky is air-dried slowly at low temperatures, made in Europe under strict EU food safety standards.
Absolutely. High protein, low carb (under 1g per 40g bag), no sugar bombs. It's literally dried meat and spices. Nature's original protein bar.
We're launching in Sweden first. EU shipping is coming very soon after. Join the waitlist anyway - the jerky is worth the wait.
It means 'let's go!' in Arabic. It's what your friends yell when you're taking too long. It's urgency. It's energy. Basically, it's a vibe - and so is our jerky.
More questions? See the full FAQ, or read biltong vs jerky.
Not ordering today? Stay on the list.
Bismillah. Maybe today isn't the day. Drop your email and you'll hear when a flavour sells out and comes back, and when something new lands. Restock news and the occasional thing that matters. Never a daily email.
No spam. Restocks and first access to what comes next. Unsubscribe any time.
restock news first. no fake countdowns.
for shops, gyms & partners -
Sell YALLA. where your people are
Halal at origin, 22g protein per 40g, no fridge needed, and a shelf life that behaves. If your customers ask for clean halal protein, we will make the margins work. Wholesale and bulk on request.
Halal grocers & delisGyms & studiosCafes & campus shopsCorporate giftingEvents & catering
Become a partnerOne email, one human reply. We usually get back within 2 working days.
partnerships@yallajerky.com